Bankruptcy Lawyer Web Design: Step-By-Step Solutions

It’s always good to make a positive first impression in business. Since only some business is done in person, why not do the same thing with your website for your online customers?

When considering landing page design, remember that most people are wired to remember poor experiences more than good ones. Your business may not have a dedicated landing page designer for your website. That’s why we’ll be sharing some of our top tips from our landing page designer here at Choquer Creative that you can use as a reference point for your company. 

What is a Landing Page?

A webpage that is purpose-built for a specific product, service or marketing campaign is considered a landing page. 

Landing page designers build these pages specifically for conversion purposes. In a marketing campaign, a link is used in a Google ad, QR code, social media or another post to navigate the customer to the company landing page. Technically speaking, any page can be deemed as a “landing page”, but it needs to be designed to convert leads into customers. 

Consider What Your Customers Are Looking For

Strong headers and page copy is fundamental for your landing page design. You may make a landing page that looks good but speaks to nobody without knowing what your company offers. 

Your Offer, Your Target Audience, Your Solutions To Their Problems

Knowing who your audience is and what your unique offer is to them is crucial for an effective landing page. Any landing page designer, copywriter, web developer or website strategist needs to know this critical information. 

Why is this important? Understanding your target audience will help writers create targeted, persuasive copy for those specific customer groups. 

A common issue is when businesses relay features but not solutions to customers. It’s important to communicate why your product features solve a customer's problem. Consider our Choquer Creative homepage. We believe business owners struggle in website design because they cannot rank high enough on Google, they don’t have time anymore to tend to their website, or their websites don’t bring in enough leads.  

Rather than thinking from the business’ point of view, think about what your target audiences expect to see when they open your website. Consider the following questions in landing page design:

• Right away, what questions does the landing page answer for customers?
• How do customers know they’ve made it to the correct place?
• What calls to action (CTAs) and headlines can you include to captivate them?
• What does your page look like t compared to your competition?
• How do you prove the value of your products/services to your customers?

Stunning Landing Page Design Elements To Implement

After your foundation with your target audience is determined, let’s discuss some captivating ways to attract your target audience and make your website stand out. 

Micro & Scrolling Animations

GIFs hero animations are more engaging than a blank background. Micro animations should be small and highlight an area of the landing page related to a call to action.

Landing page designers create unique micro animations to make your business memorable. Consider using wheels and even scrolling animations to make your website unforgettable to customers. 

Scrolling animations are a disruptive UX landing page design concept. They’re remarkable for landing page design because they capture the user’s attention while serving the function of adding more photos, and copywriting while decluttering the website. 

Ensure to explore both vertical and horizontal scrolling animations for landing page design inspiration.  

Illustrations as Hero Images

Artistic illustrations on your landing page are a great way to allow your business to stand out. Usually, these illustrations are smaller file sizes, giving your business an advantage in terms of load speed and even search ranking. 

Fun illustrated characters your audience can relate to are a trend in 2022. You can even integrate an animated character into your call to action, making it more fun and less forceful.

You can also explore our other blog for more advice on optimizing your website images.

Add Videos To Your Landing Page

Video helps showcase your brand story while being interactive and memorable for your customers. 

Video is becoming a more reliable method to increase business revenue. A staggering 86% of marketers say that video helped them generate leads, and over 80% believe videos directly increased sales. 

Ensure to include a brief video on your landing page. A 1-2 minute video is best to get your message across without losing your customer’s interest. Consult with a landing page designer for video ideas such as a featured product, testimonial reel, or a demonstration. It’s best to embed it via Youtube or Vimeo to not slow your page’s loading speed. 

If you need a team to work on your website, including a dedicated landing page designer, don’t hesitate to reach out to us for a consultation. 

What types of templates are available in Webflow?

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Having the best Webflow templates is very important to properly create a website. There is a wide range of templates that can be used to create various types of websites, including business websites, e-commerce stores, portfolios, blogs, and more. Some of the templates available in Webflow include:

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1. Business templates: These templates are designed for businesses of all sizes, and include features such as responsive design, customizable layouts, and integrations with popular business tools.
2. E-commerce templates: These templates are specifically designed for online stores, and include features such as product pages, checkout pages, and integration with popular payment gateways.
3. Portfolio templates: These templates are ideal for creatives and professionals who want to showcase their work online. They include features such as galleries, project pages, and customizable layouts.
4. Blog templates: These templates are perfect for creating a professional-looking blog, with features such as customizable layouts, post formatting options, and integration with social media.

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Here are 10 resources for Webflow templates:

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1. Webflow's template marketplace: https://webflow.com/templates
2. Creative Market: https://creativemarket.com/templates/webflow
3. ThemeForest: https://themeforest.net/category/site-templates/webflow
4. WrapPixel: https://www.wrappixel.com/templates/webflow-templates/
5. Template Monster: https://www.templatemonster.com/webflow-templates/
6. Pixelarity: https://pixelarity.com/webflow-templates
7. Smart Slider 3: https://smartslider3.com/webflow-templates/
8. Designmodo: https://designmodo.com/webflow-templates/
9. Envato Tuts+: https://webdesign.tutsplus.com/categories/webflow-templates/
10. Template.net: https://www.template.net/webflow-templates/

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Note: Some of these resources may require a subscription or purchase to access the templates. It's always a good idea to carefully review the terms of use and licensing before using any templates.

Can I customize the templates in Webflow?

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Yes, you can customize the templates in Webflow to meet the specific needs of your project. Webflow templates are designed to be flexible and easy to customize, allowing you to make changes to the layout, design, and content of your website.

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To customize a template in Webflow, you can use the built-in design tools to change the look and feel of your website. This includes options for changing the colours, fonts, and layout of your pages. You can also add and edit elements such as text, images, and forms to create a unique and professional-looking website.

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In addition to the design tools, Webflow also offers a wide range of integrations and plugins that can be used to add additional functionality to your website. For example, you can use integrations with popular business tools such as Google Analytics, Mailchimp, and Zapier to enhance the functionality of your website.

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Overall, Webflow offers a wide range of customization options that allow you to create a unique and professional-looking website that meets the specific needs of your project.

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How do I customize a template in Webflow?

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To customize a template in Webflow, you can use the following steps:

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1. Select a template: Choose a template that best fits your needs and design style. Webflow offers a wide range of templates for various types of websites, including business websites, e-commerce stores, blogs, and more.
2. Customize the design: Use the built-in design tools to change the look and feel of your website. This includes options for changing the colors, fonts, and layout of your pages.
3. Add and edit elements: Add and edit elements such as text, images, and forms to create a unique and professional-looking website.
4. Integrate with other tools: Use integrations and plugins to add additional functionality to your website. For example, you can use integrations with popular business tools such as Google Analytics, Mailchimp, and Zapier to enhance the functionality of your website.

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At Choquer Creative, we understand that every business has unique needs and goals for their website. As a full-service Webflow agency, we offer complementary changes for our clients to ensure that their website meets all of their needs and accurately reflects their brand. Our team of experienced designers and developers will work closely with you to understand your vision and create a website that exceeds your expectations. Contact us today to learn more about how we can help you create the perfect website for your business.

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Are Webflow templates responsive?

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Yes, Webflow templates are responsive, meaning that they are designed to adapt to different screen sizes and devices. This is important because it ensures that your website will look good and function properly on a wide range of devices, including smartphones, tablets, laptops, and desktop computers.

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The best Webflow templates are built using responsive design techniques, which means that they automatically adjust the layout and content of your website to fit the screen size of the device being used. This allows your website to provide a seamless user experience no matter what device your visitors are using.

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In addition to being responsive, Webflow templates are also optimized for search engines, ensuring that your website will rank well in search results. This is important for driving traffic to your website and attracting potential customers.

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Overall, Webflow templates are a great choice for creating professional, responsive websites that provide a great user experience and rank well in search results. However, if you want something truly custom and unique, you may want to consider hiring a professional agency like Choquer Creative.

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Can I create a custom template in Webflow?

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Yes, it is possible to create a custom template in Webflow. To create a custom template, you can start by creating a new project in Webflow and then designing and building your website using the tools and features available in the platform.

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Once you have designed and built your website, you can save it as a template by going to the "Project Settings" menu and selecting the "Templates" tab. From here, you can name your template and choose whether you want to make it public or private. If you make your template public, it will be available for other users to purchase and use in their own projects.

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Webflow templates are sold through the Webflow template marketplace, which offers a variety of templates for different types of websites, including business websites, e-commerce stores, portfolios, blogs, and more. Prices for templates vary depending on the complexity and features of the template, as well as the seller. You can browse the template marketplace to see the different templates and prices available.

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Keep in mind that creating and selling custom templates requires a certain level of skill and expertise with Webflow, as well as an understanding of design and user experience principles. If you're not familiar with these concepts, it may be best to seek the help of a professional Webflow agency or designer.

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Learn more about Choquer

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Are you in need of a professional, high-quality website for your business? Look no further than Choquer Creative, a full-service digital agency specializing in creating beautiful, functional websites using Webflow.

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Based in Vancouver, our team of experienced designers and developers have a passion for helping businesses bring their visions to life. Whether you need a simple business website or a complex e-commerce store, we have the skills and expertise to make it happen.

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At Choquer Creative, we believe that every website should be as unique as the business it represents. That's why we work closely with our clients to ensure that their website accurately reflects their brand and meets all of their needs.

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As a Webflow agency, we have the knowledge and expertise to create custom websites that are not only visually stunning, but also easy to use and navigate. Our team is dedicated to providing the highest level of customer service and support, ensuring that your website is a success.

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So if you're looking for a Webflow creatives agency that can help you create the perfect website for your business, look no further than Choquer Creative. Contact us today to learn more about how we can help bring your vision to life.