Let’s Make You Famous: A Result Driven Online Marketing Agency

Are you an accountant looking to grow your business?

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Marketing for accountants can be one of the most intimidating parts of your job. It can feel like it's not something that's even applicable to what you do, but the truth is, marketing is one of the most important aspects of any profession.

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With the right strategies and tactics, you'll be able to market yourself and your services in a way that will attract more clients and help you grow your business. 

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Here are three easy and effective strategies to get started:

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Start with a website

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The first step in accounting and marketing should be getting your own website up and running. This will give you a place where you can talk about your services, show off some of the work you’ve done, and tell people about how you can help them. You can even include a contact form so people can reach out to you directly. It is very important to start with a good website from the beginning while learning how to market it in a digital age.

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Secondly, make sure your website looks great on all screen sizes. Most people look for businesses on their phones, so if your website doesn’t perform well on mobile, it will be hard to showcase your services and skills. If someone visits your site and leaves feeling confused about your business, they will likely move on to another company.

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Find Your Niche

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An overlooked aspect in marketing for accountants is finding which niche of accounting you want to focus on. 

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Do you want to work with small businesses? Big businesses? Individuals? If you don't know yet, that's okay! You can always change your mind later on. But for now, try doing some research and see what kinds of clients would benefit from your services the most.

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You don't want to be all things to all people—you want to cater your expertise to a specific type of customer. If you can find what matters most to this target group (money management, tax preparation, etc.), and you show how you can benefit them, then you've got yourself a customer!

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After choosing the right niche, you can jump over creating quality content for your website and optimize it for SEO. In the next section, we will discuss why is important to create content.

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Write Blogs

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Blogs are incredibly effective, they allow you to share your expertise in a way that makes it easy for people to find out about you and what you do. You can write posts about industry news, trends, or best practices—and then use those posts as opportunities to talk about your successes or how you’ve helped other businesses achieve similar goals. 

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Either way, by writing blog posts regularly, people will be able to learn more about who you are as a person—and what services you offer—which will make it easier for them to trust you with their finances.

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Moreover, blogs allow you to use more keywords on your website so your business shows up in Google for more searches. The more exposure your business has, the more potential clients you can reach.

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Here is a guide to quickly optimize your blogs for SEO: On page SEO

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The Next Steps

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Marketing for accountants is an important but often overlooked aspect of developing a successful accounting practice. Many individuals and businesses rely on qualified accountants to provide reliable financial advice, yet few accountants understand the importance of reaching out to businesses for marketing advice themselves. 

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As competition in the accounting industry grows, it has become essential for accountants to develop an effective marketing strategy in order to reach potential clients.

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If you need help building or updating your site, reach out to a website agency, like us at Choquer Creative, for help. You can also see the websites we’ve made for past clients in our Webflow showcase.

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Best Marketing Agencies For Brand Awareness & Digital PR

1.  Markitors 

A marketing firm takes pride in its expertise and aims to mobilize small businesses into the digital space. They offer digital PR services that prioritize external backlinks, brand mentions, and brand awareness online. Their case studies also display an impressive track record of successfully doubling website visits and creating a unique on-brand social media presence for their clients.

Based in: Scottsdale, AZ

Services Offered: SEO, Digital PR, Technical SEO & Local SEO

2. YouTech

Founded in 2002, this full-service marketing firm combines the best in digital and traditional marketing to give their clients notable results. 

Based in: Chicago, IL, with offices in Scottsdale, AZ.

Services Offered: Web & App Design, Web & App Development, Social Media Marketing & Advertising, SEO, Influencer Marketing, Graphic Design, Content Marketing, Media Buying

3.  Striventa

With their detailed research-based approach, Striventa’s award-winning work has named them one of the top digital marketing services (2020) by Clutch, Expertise & Wimgo.

Based in: Glendale, AZ

Services Offered: Web Design, SEO, Content Marketing Services, Paid Advertising, Social Media Marketing

Best Marketing Agencies For Niches & Specialties 

1. Avintiv Media

Founded in 2016, this boutique marketing agency serves luxury labels and brands. Their client roster includes Scottsdale Ferrari, VAI Wellness, Maserati, etc. Plus, their website is functional & stunning! A highly recommended firm if you’d like to work with a small group with big plans.

Their award-winning work has named them one of the top digital marketing services (2020) by Clutch, Expertise & Wimgo.

Based in: Scottsdale, AZ

Services Offered: Branding, Logo & Style Guide Services, Product Design & Development Services, Web Design, SEO, Content Marketing Services, Video Content Creation

2. Phoenix Online Media

Based in Gilbert, AZ, this full-service web design & marketing agency offers its services to small businesses, media, and IT. This firm stood out to us in particular because they provide a unique service that’s a pain to find; google trusted photographers. They can provide your audience or searchers a virtual tour of your business – inside and out. Their award-winning work has named them one of the top digital marketing services (2020) by Clutch, Expertise & Wimgo.

Based in: Gilbert, CA

Services Offered: Web Design & Development, SEO, Medical Practice Marketing, Social Media Marketing, Local SEO, Google Trusted Photographers

3.  Signa Marketing

Trusted by Planned Parenthood and Woodlee’s, this full-stack agency strives to make each part of a business’ online strategy clear & original. A commendable, inclusive service is its Hispanic consumer marketing services to cater to Latin Americans’ growing population in the US. Big ups, Signa!

Based in: Phoenix, AZ

Services Offered: Web Design & Development, SEO, Content Marketing Services, Paid Advertising, Social Media Marketing, Ecommerce Marketing, Automotive Marketin

4. Nuanced Media

This full-stack digital marketing agency firm, founded in 2010, specializes in amazon marketing services and building pathways for customers to come to you. Their team of digital innovators has been committed to helping clients understand Amazon & multi-channel eCommerce marketing in this day and age.

Their award-winning work named them part of the Top 1% of companies by Clutch in 2020. 

Based in: Phoenix, AZ

Services Offered: Review Monitoring, Local SEO, National SEO, Website Development, Social Media, Video Production, Graphic Design, Local Search Marketing

Best Marketing Agencies For Social Media & Influencer Marketing 

1. SocialSEO

This firm specializes in SEO, PPC & Social Media. Its team of nearly 70 employees has been committed to helping clients rank on search engines and guiding them through new SEO strategies. 

Their sought-after award-winning work has named them Best Advertising & PR Firm (2017) and Best in Business (2019) by the Colorado Springs Business Journal.

Based in: Scottsdale, AZ

Services Offered: Local SEO, National SEO, Ecommerce SEO, Social Media, PPC, Video Production, Email Marketing, Amazon Digital Marketing, Influencer Marketing.

2.  RevLocal

This full-stack marketing agency hopes to create personalized digital marketing strategies to help small & medium-sized businesses excel. Their award-winning work & workplace has named them a 2019 UpCity Excellence Award Winner and a Top Workplace by Columbus CEO Magazine.

Based in: Phoenix, AZ

Services Offered: Local Search Marketing, Review Marketing, Paid Advertising, Social Media Marketing, RevSites, Marketing Analytics

3.  Vivial

This ground-breaking marketing technology firm focuses on providing small businesses with a full range of customer engagement tools to scale their businesses. Their award-winning work has named them one of the top 10 apps for local businesses by Forbes.

Based in: Phoenix, AZ

Services Offered: Mobile Messaging (including SMS, MMS, etc.), Social Media Marketing, Full-service SEM & SEO, Website Design and Development, Online Reputation Management.

Best Marketing Agencies For Web Design & Development

1. Zion & Zion

Based In Tempe, this full-stack digital marketing agency is not only a great service provider but also a great place to work. They don’t have corporate hierarchies and focus on making sure every good idea is heard and not lost in translation in a management chain. Their myriad of award-winning services makes them the perfect one-stop integrated marketing provider.

Based in: Tempe, AZ

Services Offered: Branding & Campaigns, SEO, Content Marketing, Market Research, Marketing Automation, Marketing Strategy, Media, Paid Search, PR & Social Media, UX/Web Development

2.  KitelyTech

This full-service tech consulting and web design firm delivers projects worldwide for startups & SMBs to Fortune 500 companies. 

Based in: Offices in downtown Chicago, New York City, Atlanta, Detroit, Austin, Charlotte, Phoenix, and Miami.

Services Offered: Web Design & Development, Mobile App Design & Development, Software Development, SEO, Graphic Design, Quality Assurance, Salesforce, Reporting & Data Analytics 

3.  My Biz Niche

Their MO is learning all they can about your business and industry, then equipping you with the right tools to do the work. They regularly help clients in niches in the home servicing, law, and medical fields. 

Based in: Scottsdale, AZ

Services Offered: Web Design & Development, SEO, Paid Marketing Services, Social Media Marketing

Best Marketing Agencies For PPC Services

1.  Megethos

This marketing firm offers robust media audits and data-driven PPC campaigns. You can get a FREE audit of your PPC accounts to see how you can boost your sales in 6 months. 

Based in: Phoenix, AZ

Services Offered: PPC Management, CRO, Paid Media, AdWords Management

2.  Paracore

Paracore offers the best data-driven solutions and power-packed PPC campaigns to give you a competitive advantage. The firm uses advanced analytics to gather specific, accurate data that shows real ROI to aid your strategic decisions.

Based in: Phoenix, AZ

Services Offered: ECommerce Marketing, Remarketing Services, SEO, Facebook Marketing Services, Social Media Marketing

3. Diamond Arrow Digital Marketing Agency

This firm specializes in leveling up your internet presence with out-of-the-box, data-driven solutions to make your brand stand out. Its team of nearly 70 employees has been committed to helping clients rank on search engines and guiding them through new SEO strategies.

Their award-winning work has named them one of the Top 5 area marketing firms (2016) by the Phoenix Business Journal.

Based in: Mesa, AZ

Services Offered: Review Monitoring, Local SEO, National SEO, Website Development, Social Media, Video Production, Graphic Design, Local Search Marketing

4. Flying V Group

Founded in 2016, their HQ is in sunny Irvine, California, with offices in Phoenix, Arizona. They focus on bringing leads to you. 

Their award-winning work has named them one of the top digital marketing services (2020) by Clutch, Expertise & Wimgo.

Based in: Irvine, CA

Services Offered: Web Design, SEO, Content Marketing Services, Paid Advertising, Social Media Marketing

Best Marketing Agencies For SEO & Content Marketing

1.  Cloud LGS

Founded in 2001, the ten in-house experts specialize in SEO & content marketing. They also optimize popular e-commerce and cms website platforms. Their award-winning, transparent services have named them a Top Pro (2020) by Thumbtack and Top SEO Agencies (2019) by Upcity.

Based in: Tempe, AZ

Services Offered: Web Design, SEO, Content Marketing Services, Paid Advertising, Social Media Marketing, PPC Services

2. Digital Current

Founded in 2003, this firm helps clients boost their ROI and make sure their digital marketing pays for itself. There are no ‘packages’ to avail their services, just custom data-driven strategies to give you the best results.

Their award-winning work has named them one of the Top 5 area marketing firms (2016) by the Phoenix Business Journal.

Based in: Phoenix, AZ

Services Offered: SEO, Content Marketing Services, Link Building, CRO & PPC

3.  Etched Marketing

Founded in 2014, this firm focuses on teaching SEO, making it easier to understand. Run by Rachel, her personalized and data-driven approach is backed by her notable 2-decade long career in marketing.

Based in: Phoenix, AZ

Services Offered: SEO, Content Marketing