Making the Move to Webflow: An Intuitive WordPress Alternative

Webflow and WordPress are two different CMS platforms with different purposes and target audiences. 

‍

We’ve certainly tackled this subject before of Webflow vs WordPress, but we’ll give you a more extensive breakdown here for you. 

‍

Webflow is a website builder and design tool that allows users to create responsive websites visually, without writing any code. It is primarily used by designers and creative professionals who want to build custom websites for their clients or personal projects. Webflow offers a range of design features, including a drag-and-drop interface, templates, and customizable elements. It also includes hosting and e-commerce functionality.

‍

WordPress, on the other hand, is a content management system (CMS) that is used to create and manage websites. It is a more general-purpose platform that is suitable for a wide range of websites, including blogs, e-commerce stores, business websites, and more. WordPress is based on a template system and offers a range of features, including a visual editor, media management, and plugin support. WordPress is often used by bloggers, small business owners, and developers.

‍

In summary, Webflow is a website builder that is focused on design and offers a range of design features, while WordPress is a CMS that is more focused on content management and is suitable for a wide range of websites.

‍

Webflow vs WordPress: Advantages of Each Platform

‍

Here are five potential advantages of using Webflow:

‍

1. Visually appealing websites: Webflow's drag-and-drop interface and design features make it easy to create visually appealing websites.
2. Responsive design: Webflow allows users to create responsive websites that look good on all devices, including smartphones, tablets, and desktop computers.
3. No coding required: Webflow does not need users to have any coding skills, making it a good option for designers and creative professionals who want to build custom websites without writing code.
4. Hosting and e-commerce functionality: Webflow includes hosting and e-commerce functionality, making it easy for users to launch and manage their websites.
5. Customizable templates: Webflow offers a range of customizable templates that users can use as a starting point for their websites, saving time and effort.

‍

Here are five potential advantages of using WordPress:

‍

1. Wide range of uses: WordPress is a general-purpose CMS that can be used to create a wide range of websites, including blogs, business websites, e-commerce stores, and more.
2. Easy to use: WordPress has a visual editor and a range of features that make it easy for users to create and manage their websites, even if they don't have any coding skills.
3. Large community: WordPress has a large and active community of users, developers, and designers who contribute to the platform and provide support and resources.
4. Extensive plugin support: WordPress has a large selection of plugins that can be used to add functionality to a website, such as contact forms, SEO tools, and more.
5. Cost-effective: WordPress is an open-source platform, which means that it is free to use. Users only need to pay for hosting and any premium themes or plugins they choose to use.

‍

Webflow vs WordPress: Disadvantages of Each Platform

‍

Here are five possible disadvantages of using Webflow:

‍

1. Limited plugin support: Webflow does not support plugins in the same way that WordPress does. This means that users may have less flexibility when it comes to adding additional functionality to their websites.
2. Limited customization options: While Webflow allows users to customize their websites, the customization options may be more limited compared to WordPress, which has a larger selection of themes and plugins.
3. Higher learning curve: While Webflow is easy to use, it may have a steeper learning curve compared to WordPress, which is more geared toward beginners.
4. More expensive: Webflow is a paid platform, which means that users will have to pay a subscription fee to use it. This may be more expensive compared to WordPress, which is free to use.
5. Limited multilingual support: Webflow does not have built-in multilingual support, which means that users will have to use third-party tools or custom code to create a multilingual website.

Here are five possible disadvantages of using WordPress:

‍

1. Security vulnerabilities: WordPress is a popular platform, which means that it is a target for hackers. Users may need to take additional security measures to protect their websites.
2. Slower performance: WordPress websites may be slower compared to static websites or those built with other platforms. This can be due to the use of plugins and the fact that WordPress websites are dynamic, which requires additional processing power.
3. Limited design options: While WordPress has a large selection of themes, the design options may be more limited compared to a platform like Webflow, which is focused on design.
4. More maintenance required: WordPress websites require regular updates and maintenance to ensure that they are secure and functioning properly. This can be time-consuming for users who don't have the technical skills or resources to manage these tasks.
5. Limited support: While WordPress has a large community of users and developers, it may be harder to find support or resources if you run into problems or have specific questions. Users may have to rely on online forums or pay for premium support.

‍

Why Should you use Webflow over WordPress?

‍

There are a few potential reasons why someone might choose to use Webflow over WordPress. Primarily this is focused on UI/UX (user interface and experience) without coding knowledge. 

‍

1. Design focus: Webflow is primarily a design tool, so it may be a better option for users who are more focused on the visual aspect of their website. Webflow offers a range of design features, including a drag-and-drop interface, templates, and customizable elements.
2. No coding required: Webflow does not need users to have any coding skills, making it a good option for designers and creative professionals who want to build custom websites without writing code.
3. E-commerce functionality: Webflow includes built-in e-commerce functionality, making it easy for users to set up and manage an online store.
4. Hosting included: Webflow includes hosting as part of its subscription, so users don't have to worry about finding a separate hosting provider.
5. Simplified workflow: Webflow offers a streamlined workflow for designing and launching websites, which may be more convenient for users who want to focus on design and don't want to deal with the technical aspects of setting up a website.

‍

That being said, WordPress is a widely used and powerful platform that is suitable for a wide range of websites. It may be a better option for users who are more focused on content management or who need more flexibility and customization options.

‍

Costs of Webflow vs WordPress

‍

The cost of using Webflow and WordPress will depend on several factors, such as the hosting plan you choose, the number of features and plugins you need, and any additional services you might want to purchase.

‍

Webflow offers four pricing plans:

‍

1. Free plan: This plan is free and includes basic features such as web hosting, a built-in CMS, and access to pre-designed templates. However, it does not include access to certain features such as custom code, e-commerce, or email marketing.
2. Lite plan: This plan costs $16 per month and includes all the features of the free plan, plus access to custom code, e-commerce, and email marketing.
3. Pro plan: This plan costs $35 per month and includes all the features of the Lite plan, plus additional features such as the ability to create multiple sites, access to advanced design tools, and the ability to collaborate with team members.
4. Team plan: This plan costs $87 per month and includes all the features of the Pro plan, plus additional features such as the ability to collaborate with an unlimited number of team members, advanced project management tools, and priority support.

‍

WordPress, on the other hand, is free to use, but you will need to pay for hosting and any additional features or services you might want to add to your website. There are many hosting options available for WordPress, ranging from shared hosting plans that cost a few dollars per month to managed hosting plans that cost several hundred dollars per month. In addition, you can extend the functionality of your WordPress site by installing plugins and themes, which may have additional costs associated with them.

‍

Overall, the cost of using Webflow or WordPress will depend on the specific needs and goals of your website, as well as the hosting and additional features you choose.

‍

What is No Code? 

‍

No-code refers to a type of software development approach that allows users to build and customize software applications without writing any code. Instead of using traditional programming languages, no-code platforms use visual interfaces and pre-built components to allow users to create and customize applications.

‍

No-code platforms are designed to be user-friendly and accessible to people who don't have any coding experience. They are often used by small businesses, startups, and individuals who want to create custom software applications without the need for a team of developers.

‍

Some examples of no-code platforms include:

‍

1. Webflow: Webflow is a visual website design and development platform that allows users to create professional-grade websites without writing any code.
2. Bubble: Bubble is a no-code platform that allows users to build and customize web applications without any coding knowledge.
3. Airtable: Airtable is a no-code platform that allows users to create custom databases and workflows without any coding knowledge.
4. Zapier: Zapier is a no-code platform that allows users to automate tasks and create custom integrations between different software applications without any coding knowledge.

‍

Overall, no-code platforms are a useful tool for people who want to create custom software applications without any coding knowledge, and they are suitable for a wide range of industries and use cases.

‍

Step By Step To Convert from WordPress to Webflow

‍

If you have an existing website built with WordPress and you want to switch to Webflow, you can follow these steps to migrate your content from WordPress to Webflow:

‍

1. Export your WordPress content: In WordPress, go to Tools > Export and export your content as an XML file. This will create a file that contains all your posts, pages, and other content.
2. Import your WordPress content into Webflow: In Webflow, go to Settings > Import/Export and choose the option to import content from another CMS. Select the XML file that you exported from WordPress and follow the prompts to import your content into Webflow.
3. Set up your Webflow website: Once your content has been imported into Webflow, you will need to set up your website by choosing a template, customizing the design, and setting up any additional features or functionality you need.
4. Redirect your old WordPress URLs: If you have an existing WordPress website with a lot of content, you will want to redirect your old URLs to the corresponding pages on your new Webflow website. This will help to preserve your search engine rankings and ensure that users who visit your old URLs will be redirected to the correct page on your new website.
5. Publish your new Webflow website: Once you have finished setting up your new Webflow website and redirecting your old URLs, you can publish your website and make it live.

‍

Overall, migrating from WordPress to Webflow involves exporting your content from WordPress, importing it into Webflow, setting up your new website, and redirecting your old URLs. It is a process that requires some planning and attention to detail, but it can be a useful way to take advantage of the visual design and development capabilities of Webflow.

‍

Is Webflow better for SEO or WordPress

‍

Both Webflow and WordPress have the potential to be good for SEO (Search Engine Optimization), but the specific benefits will depend on how you use each platform and the features and functionality you choose to implement.

‍

Here are some factors to consider when deciding whether Webflow or WordPress is better for SEO:

‍

1. Content management: Both Webflow and WordPress have built-in content management systems (CMS) that allow users to easily create and manage content on their websites. WordPress is generally considered to be more SEO-friendly in this respect, as it has several built-in features and plugins that can help to improve the SEO of a website, such as the ability to add tags and categories, create XML sitemaps, and automatically generate meta tags. Webflow also has some basic SEO features, such as the ability to add alt tags to images and custom meta tags, but it may have fewer advanced SEO options than WordPress.
2. Customization: Both Webflow and WordPress allow users to customize their websites to a certain extent, but WordPress is generally considered to be more flexible and customizable. This can be a benefit for SEO, as it allows users to implement more advanced SEO strategies and customize their websites to meet their specific needs. Webflow, on the other hand, is more visually oriented and may not offer as many customization options.
3. Hosting: The hosting environment can have an impact on the SEO of a website. WordPress offers many hosting options, including shared hosting, VPS hosting, and managed hosting, which can affect the performance and SEO of a website. Webflow, on the other hand, offers its hosting service, which is optimized for performance and SEO.

‍

Overall, both Webflow and WordPress have the potential to be good for SEO, but the specific benefits will depend on how you use each platform and the features and functionality you choose to implement. It is important to consider your specific SEO needs and goals when deciding which platform is best for your website.

‍

In conclusion, switching from WordPress to Webflow using Choquer Creative can offer numerous benefits for individuals and businesses. Webflow is a powerful and intuitive website design and development platform that allows users to create professional-quality websites with minimal coding knowledge. 

‍

Choquer Creative is a trusted Webflow partner with a team of experienced designers and Webflow developers who can help users make the most of Webflow's features. Additionally, Webflow provides a more streamlined and user-friendly interface, as well as advanced design capabilities and SEO features that can help users create and maintain a high-performing website. 

‍

The switch from WordPress to Webflow with the support of Choquer Creative can be a smart decision for anyone looking to enhance the functionality and appearance of their website.

‍

It’s no easy feat to create a website that’s crafted to enhance your brand awareness. 

Brand awareness is the degree to which customers associate your brand with a product or service. There are large companies which are perfect examples of this. Consider the following list of scenarios when thinking about fundamental products or services: 

• When considering how to get home when you’re out with friends, did you think “We’ll just Uber back” or “Let’s get a rideshare back?”
• At a restaurant, did you or your friend order a Coke, Pepsi or just a cola? 
• When shopping for new running shoes, did you ever specifically think to get Nike, Adidas, or Reebok branded shoes?
• When searching for something on the internet, did you think/say “I’ll search for it” versus “I’ll Google it?”

The list goes on, but you get the point. If you create a website as a smaller business, it’s fine if your brand can’t reach the eponym level of Kleenex. There are smaller ways to highlight the success of your brand awareness, such as:

• Customers who Google search your branded terms or business name in search queries.
• Customers are selecting your brand over cheaper competitors.
• Target customers have general knowledge of who you are and what you do. 
• A social media user who follows your page knows your next post will be funny.

The second list has more achievable elements. In this blog, we’ll share some sound advice to help you create a website for brand awareness building. 

Write Compelling Blog Content 

Business owners often have too much unnecessary knowledge for their customers. The Curse of knowledge is a cognitive bias which assumes customers have the same level of expertise to understand you. Thankfully, blogs can help you with this problem.

Business owners share their knowledge in long-form writing while sharing blog posts. The positive aspects are continuous and scalable as you create a website. Blog posts are a method to establish credibility and give information to foster customer trust. While writing frequently, businesses remain in the spotlight while educating new and current customers about their competencies. 

How frequently should you blog? Most experts agree at least once a week, but to retrieve the best return, blogging about 11 times a month hits the sweet spot. Make sure you don’t sacrifice blog quality just for the result of more blogs. 

Additionally, blogs are another method to enhance Search Engine Optimization (SEO). To create a website with proper SEO, a strategy needs to be devised first, involving keyword research, traffic and search intent. More can be read about this in our SEO Tactics blog. 

Create a Website With Well-Designed Infographics

Are you drawn to pictures rather than words? Infographics represent information in a format that’s easy to digest at a glance. They involve engaging readers, breaking up text and even for compiling shares on social media. 

Infographics are prime methods build brand awareness. If you create a website with infographics, ensure your brand name and logo are somewhere attached to the graphic. When it’s shared on the internet, it’ll be like a poster for your business. Since it can be referenced, it’ll also grow trust and credibility for your organization. Infographics can be useful for backlinks to your website as well. 

Produce Useful DLC  (Downloadable Content)

Downloadable content is similar to an infographic and a blog post. A very common example is a case study, white paper, a guide pamphlet, or another high-valued PDF. It can be used for qualified and interested clients who are already intrigued by your offering. They’re also trackable and are a useful tool to push leads into paying customers. 

Downloadable Content is often free and is given simply by the customer giving their name and/or an email address. As long as you’re careful not to send too many irrelevant emails, you can use their email address to nurture a lead into a future customer. 

You don’t need just one type of DLC either. Do you have multiple buyer personas? If so, what information do you think they desire most from your website? While you create a website with DLC, ensure you consider all of your buyer personas and even including multiple downloadable options based on what information they want. 

Use Your Social Media Channels

Brand awareness and social media go hand in hand. Customers will follow your brand to see what posts and content you create. Social media outlets, like facebook, instagram and twitter, have methods to boost posts to capture wider audiences. These platforms often have filters to fine tune targeting options for you customers, helping you market more efficiently. When you create a website, don’t forget to have your social media channels linked to it and vice versa. 

If you have any questions, contact us!